Semi-blog

Mar201003

A tutorial around building a car parking distance sensor and alarm using a Sharp IR sensor and Arduino microcontroller. A geeky tutorial with full source code.

Feb201024

As an underling in the dogmatic hierarchy of the military, I learned (the hard way I’m afraid) that it is very difficult to change your boss’ mind. In many cases however, it was pretty important to change their mind so I had to learn how to influence people.
Today I find the need to influence people [...]

Feb201019

seb

1

A good night time story

To have a successful marketing strategy, I believe you need a good story. With a start up, the story is how and why the business was started.

Feb201017

seb

0

The definition of “Risk”

All business decisions involve risk, so it is vital you can identify and articulate them. The problem is “Risk” is a title which has a thousand definitions and meanings. In this blog I want to share with you my definition 00and how it came about.

Feb201008

seb

1

The one that got away

I think they way you handle losing a customer is every bit as important as winning a customer. It might be tempting to throw a tantrum on the phone, but there is much to learn by being polite.

Feb201001

seb

1

Referrals

I’ve just got off the phone to a friend of mine who was partially inspired by my start up in seven days series to give his idea a shot. I’ll save the details of his idea once it’s up and running, but regardless, he is in “day two” of the business – the legalities and [...]

Jan201027

seb

12

Startup in 7 Days – Day seven (Launch!)

A very tired Seb Maslin at the end of the Challenge

One week ago I set myself a challenge to build a business in seven days and for less than $500. Today at 1.17pm, AutoCarLog, the product of that challenge, was launched.